Neustar has bought Bombora Technologies Pty Ltd (Bombora), based in Australia, for A$118.5 million, or approximately US$86.9 million. Bombora and its subsidiaries, which include ARI Registry Services and AusRegistry, provide registry services for a number of top-level domains (TLDs) including .au, .melbourne, .sydney, and over 100 new TLDs, including several in the Fortune 500.
This acquisition expands Neustar’s registry services, which operates the .biz, .us, and .co TLDs, in addition to over 300 new TLDs.
“With this acquisition, Neustar continues to gather momentum as a global leader in launching and operating TLDs.” said Lisa Hook, President and CEO of Neustar. “Managing a brand’s digital presence through the creation of new TLDs has become a key component of the CMO’s tool kit, which aligns with the services we offer in real-time authoritative identity. By combining Bombora’s strong team and market presence in Australia with Neustar’s industry leading organization and technical resources, we are positioned to expand our footprint to the Asia-Pacific region.”
This acquisition is expected to contribute A$10 million, or approximately US$8 million, of revenue and AU$1.5 million, or approximately US$1.1 million, of operating income in 2015, which reflects the adjustment for deferred revenue on a fair value basis in accordance with business combination accounting principles. Over the last two years, Bombora has grown revenue at a compounded annual growth rate of 12 percent to AU$28.2 million, or approximately US$20.6 million, in 2014 with operating margins between 25 percent and 30 percent.