Sedo and Donuts Collaborate to Make Super-Premium Inventory Available

sedo-logoSedo and Donuts have announced that Donuts’ platinum, that is reserved and super-premium, domain name inventory is now featured on the SedoMLS network, billed as the largest domain distribution network powered by Sedo.

With this collaboration, Sedo customers and SedoMLS distribution partners now gain access to previously unavailable platinum inventory from Donuts’ more than 200 new generic top-level domain (gTLD) extensions, such as,, and

In addition to supporting Donuts Platinum domains within the SedoMLS network, Sedo has also launched support for domains carrying a premium renewal fee. All registrants of domains that carry premium renewals can now list their domains for sale via the SedoMLS network and immediately get widespread distribution, and liquidity, thru their network of registrar partners.

Before launching on the SedoMLS network, some recent Donuts platinum sales via Sedo included:

  • – $25,000
  • – $30,000
  • – $35,000
  • – $50,000

“We’ve already had great traction with Sedo, which is why we think SedoMLS is an ideal platform for providing buyers access to our platinum inventory of names,” said Matt Overman, senior vice president of sales, Donuts Inc. “Collaboration with Sedo and their huge network of registrar partners means more eyes on these domains, which we hope will drive greater awareness and more sales of our platinum inventory.”

“We’re excited to offer the Donuts platinum inventory and to showcase our support of tiered pricing, which is now available to all participating SedoMLS registrars and our distribution partners. This is a win-win-win for registries, buyers, sellers and domainers alike,” said Tobias Flaitz, chief executive officer, Sedo. “We believe Sedo is the only provider to offer these services and with Donuts being an industry leader in making its inventory more readily available, this paves the path for other registries to come on board in this capacity, too.”

Equally important, via Sedo’s make-offer bidding platform, buyers will now be able to negotiate the domain sales and renewal price. Sedo’s brokers will directly support these negotiations.

Every second domain transaction globally is handled by Sedo. To learn why more than two million customers are benefiting from trading over 19 million listed domains, check out our solutions to learn more or follow us on Twitter, Facebook or LinkedIn as well as in the upcoming Sedo Partner newsletter.