The .fan new gTLD hit general availability on 12 December in a marketplace where fans of sport and other forms of entertainment are well catered for. In the first 24 hours there were, according to nTLDstats, 996 registrations of .fan domain names, taking the total to 1,387. Today there are around 2,050 .fan domain names registered.
But for the fans of sport and other forms of entertainment, there is a second option with the .fans new generic top level domain which hit general availability in August 2015. There are currently 1,700 .fans domain names registered.
Searching a couple of registrar options, it appears .fan domain names are about half the price of .fans which at least in part explains the difference in registration numbers.
In their promotion of .fan, Donuts, the registry, has noted the first 24 hours of registrations were well in line with some of their most popular new gTLD releases.
They note that .fan is ideal for fans, followers, enthusiasts and their associated clubs, online communities and organizations in categories that include:
Amateur and professional sports
- Media and film
- Performing and Fine Arts (art, music, dance, etc.)
No doubt the same could be said of .fans, at double the registration fee.